Product Portfolio Excellence
Rapid market changes and geopolitical developments have far-reaching effects on entire supply chains – this requires companies to realign their product portfolio. Poor delivery performance, high inventory costs, or inefficient management of bottleneck components often have their origin in the portfolio structure. A focused product portfolio and product-centric decisions reduce costs, increase resilience, and create room for growth and innovation. Customer examples show: Fewer products mean less complexity, lower risks in the supply chain, and more efficient processes.
More Value Through Less Complexity:
Success Factors for Your Product Portfolio
The transformation to an excellent product portfolio, with cost reduction and strengthening of the core business and resilience, requires more than technology: It requires industry and process expertise, project and change management, solution competence, and a clear strategy.
Continuous optimization creates transparency and identifies potential for cost reduction and harmonization.
Project and Change Management: Adjustments to the product portfolio affect almost all areas of the company. Conflicts are resolved through structured approaches and experience in digital transformation projects.
With our partner SOLEY, we use the digital product twin to efficiently analyze risks and potential based on extensive company data.
A tailored roadmap to an excellent product portfolio takes into account the business model and market-specific conditions. For example, it makes a difference whether the company operates in a Make-to-Stock (MtS), Make-to-Order (MtO), or Engineer-to-Order (EtO) environment and how much flexibility the company has regarding the product portfolio.
Typical evolutionary stages in the transformation to an excellent product portfolio
In portfolio management, the path from the current to the target state is taken in small steps. Our partner Soley defines five evolutionary stages: SEE (Identify excess), CUT (Eliminate excess), SHAPE (Strengthen core business), SCALE (Optimize portfolio, e.g., through shopping cart analysis), and SHIELD (Resilient portfolio with risk KPIs and criticality analysis).
Q2factory: Your Enabler for Sustainable Portfolio Optimization
The development of the product portfolio requires a combination of interdisciplinary aspects due to the complexity, dynamics, and extensive dependencies both within and outside the company: The use of modern technologies (keyword “Digital Product Twin”) is as relevant as solid industry, process, and change management expertise on the path to an excellent product portfolio. Q2factory combines all aspects for successful transformation, incorporating a strong partner network.
The Right Portfolio Strategy Determines Market Success
The question of whether a company will be successful in the market today and in the future largely depends on the strategy for its product portfolio. Adaptability, resilience, and a competitive cost structure are just some aspects that determine competitiveness. With the right alignment and early anticipation of future market developments, long-term success is achievable.
The first step is often the hardest, especially with complex projects. For the transformation to an excellent product portfolio, we have developed an approach with Soley that delivers fast results, starts with a small budget (pilot), and provides clear statements regarding duration and costs (roadmap). Focusing on medium-sized structures, we ensure high quality, fast results, and lean projects where optimizations clearly exceed project costs. Feel free to contact us anytime if you want to learn more.
Andreas Lämmle Partner